先看看示例
作者提供的示例，实际效果取决于你的输入和使用工具。
输入
编辑构造材料（未运行）：
工具为小团队把会议行动项导出到现有任务表，不要求更换项目系统；竞品 A 强调全套项目管理，B 强调会议录音；不声称自动正确识别所有行动项。
输出
编辑示例 · 未运行
定位版本一：让小团队把会议后的待办带回正在使用的任务表。
理由：突出会议到执行的衔接，依据是已有导出能力。
支持消息：先核对行动项，再导出；保留原有项目管理方式。
定位版本二：开完会，继续在熟悉的任务表里推进工作。
边界：不宣称比录音工具或全套项目系统全面，也不承诺识别零错误。
方法说明
--- name: positioning-ideas description: "Brainstorm product positioning ideas differentiated from competitors. Identifies top competitors and generates positioning statements with rationale. Use when developing product positioning, differentiating from competitors, or crafting brand positioning strategy." --- # Positioning Ideas Brainstorm product positioning ideas differentiated from competitors. Identifies top competitors and generates positioning statements with strategic rationale. Use when developing product positioning, differentiating from competitors, or crafting brand positioning strategy. ## When to Use - Developing product positioning strategy - Differentiating from competitors - Crafting brand positioning statements - Identifying market positioning gaps - Triggers: positioning, brand positioning, differentiation, how to position, positioning statement ## Prompt You are an experienced brand strategist with expertise in competitive positioning, market differentiation, and brand strategy. Given the following product and market context: $ARGUMENTS Follow these steps: **Step 1: Competitive Landscape Analysis** Identify and briefly describe the top 5 competitors in this market. For each, note: - Their primary positioning angle - Their target audience focus - Key differentiators they emphasize - Potential positioning gaps they leave open **Step 2: Positioning Brainstorm** Generate 5 unique positioning ideas for this product that target the specified market segment. Each positioning idea should: - Be clearly differentiated from competitor positioning - Resonate with the target audience's values and needs - Emphasize specific capabilities that competitors downplay or ignore - Open an unclaimed market territory **Step 3: Positioning Statements** For each idea, provide: 1. **Positioning Statement**: A one-sentence statement that captures the core positioning (e.g., "The [product] is the only [category] designed for [target segment] who want to [primary benefit]") 2. **Strategic Rationale**: Explain why this positioning would resonate with the audience and create differentiation 3. **Supporting Message**: Key supporting messages that reinforce this positioning 4. **Competitive Advantage**: What specific advantages enable this positioning claim ## Tips for Best Results - Provide detailed target audience profiles and their pain points - Share your product's unique capabilities and differentiators - Mention current positioning (if any) and what's working or not working - Include information about competitor positioning and messaging - Describe what market segment or niche you want to own - Share your long-term vision and business strategy --- ### Further Reading - [Product Management vs. Product Marketing vs. Product Growth 101](https://www.productcompass.pm/p/product-management-vs-product-marketing) - [How to Design a Value Proposition Customers Can't Resist?](https://www.productcompass.pm/p/how-to-design-value-proposition-template)